So, who’s Surinder?
I'm HFI-CUATM - Certified Usability Analyst, and pursuing NN/g user experience certification. That means that all of my work is rooted in research, design thinking, and empathy for the end user.
I help SaaS and eCommerce companies grow their business with stunning user experiences and user interfaces that converts!
I also started my own little remote Ui/Ux agency called Osum Studio that helps businesses like yours think about how to improve your product's UX/UI.
I am currently working remotely as a freelance product designer worldwide for various different industries—and I'm always looking for new challenges!
Certifications & Honorable mentions
The One-Person UX Team
- Communication, outreach, and evangelism
- Creating a flexible UX process
- Managing time
- Methodologies and research techniques you need to use
Certified Usability Analyst CUA TM
- User Experience (UX) Foundations: The Core Insights, Models, and Research Findings
- User-Centered Analysis and Conceptual Design
- The Science and Art of Effective Web and Application Design
- Practical Usability Testing
Ui/Ux Professional
- Honorable Mention
on Surinder Thakur Website
Sep 26, 2016 - Honorable Mention
on Osum Studio Website
Aug 13, 2014
Worldwide Design Competitions
3
Contests Won
13
Runner Up
15+ years
of experience
Osum Studio
Founder & Digital Product Designer
Founded design studio, a privately held identity to participate & form contracts with overseas investors.
2013 - Present
Worldwide, REMOTE
AJElite Homes
User Interface & Experience Designer
Developed and maintained an evolving set of design system with style guidelines for Bidonhomes platform.
Managed branding & marketing stuff designs for 200+ real estate agents in USA.
Contract
California, USA
Success Agency
User Interface Designer
Accountable for user interface designs & graphics work as a remote team member.
Teamed up with front-end and backend development, executive, digital marketing teams on daily basis with a capable, can-do attitude and strong communication.
Contract
Florida, USA
Freelance Professional
User Interface Designer
Accelerated design skills to next level and participated in worldwide design competitions and won many.
2010 - 2013
Worldwide, REMOTE
Netsolutions
Sr. Web cum Graphic Designer
Delivered design projects for diverse clientele, including web design and development, electronic marketing campaigns, and traditional marketing materials.
2007 - 2010
Chandigarh, INDIA
always LEARNING - always growing always LEARNING - always growing always LEARNING - always growing
always growing - always LEARNING always growing - always LEARNING always growing - always LEARNING
MY APPROACH
I help you DEFINE, REFINE & BUILD, your idea into reality for the right target audience.
Schedule Call
Tools
Techniques
Human Centric Research
Understand the context of use, Specify user, design solution and at last evaluate against requirements.
Heuristic Evaluation
Visualize the current state of the product in terms of usability, accessibility, and effectiveness of the experience.
Competitive Analysis
Discover what is working for other companies in your industry, so that you can make those strategies work for you, too, to gain a competitive advantage.
Empathy Map
To establish common ground among team members and to understand and prioritise user needs.
A/B Testing
Alternative versions of a product to different users and comparing the results in order to find out which one performs better.
Eye Movement Tracking
Eyetracking provides data about what keeps users interested on the screen and how their reading flow could be optimized by design.
Frequently
Asked Questions
The design process starts with research and understanding your audience better. I build a strategy around solving real problems that customers are actually facing, through resources like data, stories, products, and people. You can take a look at my process here.
My design approach is Human Centric. A design is created to solve a problem, Service, or Product. I start with research and strategy to make the right solution for the target audience.
I work 10:00 AM to 7:00 PM IST & 5 days a week (Monday - Friday). I am available for you to schedule meetings at any time in all time zones. Setup quick 30 minute meeting here.
I use Figma as the main tool for application designs. Have expertise in Figma, Photoshop, Sketch, and Illustrator too. I can help you with wireframing, branding, low-fidelity designs, high-fidelity designs, graphic,s and prototypes.
I am a digital product designer with many years of experience in the field. I have worked on SaaS applications, mobile applications, and user experience redesigns - all this combined to create the best possible customer experience. I have a great interest in video and animated advertising stuff too.
Yes, I can work within your budget, the list price of services is not always what it costs. Sometimes fewer efforts make a huge impact. If your product is having some positive impact on people’s lives then happy to discuss and do it at discounted prices.
Every job's different, so to get a better idea about what I can do for you don't hesitate to contact me.
While working as a UX Designer, I never let my knowledge lag. By making learning a part of my routine, I always am enrolling to get knowledge from the best people around the globe in the design domain. Currently pursuing user experience certification from NN/g, with the belief lies in "Always learning, Always growing".
Yes, It's not about always starting from scratch. I can redesign your application from scratch. If you have a product, and encountering problems in user acquisition, we can rectify them by doing heuristic evaluation and competitive analysis. Based on the results we can plan the revamp.
I respect the Non-Disclosure Policy strictly. I can sign the NDA with your organization if required. I have a legal identity called osumstudio with Govt of India to validate the promise.
I can only use the designs I created for myself or clients who are not bound by non-disclosure agreements.
I am flexible on this matter. Able to work with any arrangements that are fair enough for our business relationship.
Many times we have more questions than answers. If you have any other questions, or thoughts about making a contact and are still not sure, just send me an email at info@surinderthakur.com and I’ll do my best to answer them.